TRIFED (Tribal Cooperative Marketing Development Federation of India)
The Ministry of MSME recently signed an MoU with the Tribal Cooperative Marketing Development Federation of India (TRIFED) to strengthen market access for eligible tribal artisans registered under the PM Vishwakarma Scheme.

About TRIFED (Tribal Cooperative Marketing Development Federation of India):
- It is a national-level cooperative body under India's Ministry of Tribal Affairs, Government of India.
- It is dedicated to the socio-economic development of tribal communities through the marketing development of tribal products.
- It was established in 1987 and registered under the Multi-State Cooperative Societies Act, 1984.
- Mandate: Bringing about the socio-economic development of the tribals of the country by institutionalizing the trade of Minor Forest Produce (MFP) & Surplus Agricultural Produce (SAP) collected/cultivated by them.
- TRIFED has been entrusted by the Government of India to implement its proposed Minimum Support Price Scheme for Minor Forest Produce.
- TRIFED has its head office in New Delhi and 14 regional offices across the country.
- Objectives:
- To develop the socio-economic welfare of the tribal community.
- To act as a facilitator and service provider for the tribal community to uplift production.
- Provide training to enhance artistic skills with modern technology to meet the requirements of the global market.
- To increase the promotion of tribal art and crafts for a stable livelihood.
- To identify target groups to monitor and evaluate the process and activities and provide input to the Ministry.
- The approach involves capacity building of the tribal people through sensitization, formation of Self Help Groups (SHGs), and imparting training to them for undertaking a particular activity, exploring marketing possibilities in national as well as international markets, creating opportunities for marketing tribal products on a sustainable basis, and creating a brand.
- Retail Marketing:
- TRIFED has been doing the retail marketing of tribal products under the brand name of TRIBES INDIA.
- TRIFED promotes and creates a sustainable market through retail outlets, exhibitions such as Aadishilp, Aadichitra, OCTAVE; international fairs; and e-marketing.
What is the PM Vishwakarma Scheme?
- It is a Central Sector Scheme launched by the Ministry of Micro, Small and Medium Enterprises (MSME) in 2023.
- It aimed at providing holistic and end-to-end support to artisans and craftspeople through access to collateral-free credit, skill training, modern tools, incentives for digital transactions, and market linkage support.
- Objective: Promoting the socio-economic empowerment of artisans, strengthening traditional crafts, and ensuring sustainable livelihoods.
- Time period: Five years (FY 2023-24 to FY 2027-28).
- Implementing Agency: The scheme is conjointly implemented by the following Ministries/Departments:
- Ministry of Micro, Small and Medium Enterprises (MoMSME).
- Ministry of Skill Development and Entrepreneurship (MSDE).
- Department of Financial Services (DFS), Ministry of Finance (MoF).
- Eligibility and Coverage:
- The applicant should be an artisan or craftsperson working with hands and tools.
- The applicant should be engaged in an unorganized sector on a self-employment basis.
- The applicant should be engaged in one of the 18 family-based traditional trades mentioned in the scheme, such as Boat Maker, Armourer, Blacksmith, Hammer and Tool Kit Maker, etc.
- The minimum age of the applicant should be 18 years.
- The applicant should not have availed loans under similar credit-based schemes in the past 5 years.
- Exclusions: A person in government service and their family members shall not be eligible.
- Features:
- Recognition: Recognition of artisans and craftspeople through PM Vishwakarma certificate and ID card.
- Skill Upgradation: Basic Training of 5-7 days and Advanced Training of 15 days or more, with a stipend of R 500 per day;
- Toolkit Incentive: A toolkit incentive of upto Rs. 15,000 in the form of e-vouchers at the beginning of Basic Skill Training.
- Credit Support: Collateral-free ‘Enterprise Development Loans’ of upto Rs. 3 lakh in two tranches of Rs. 1 lakh and Rs. 2 lakh at a concessional rate of interest fixed at 5%.
- Incentive for Digital Transaction: ₹ 1 per transaction for a maximum of up to 100 transactions (monthly)
- Marketing Support: The National Committee for Marketing (NCM) will provide services such as Quality Certification, Branding and Promotion, e-commerce Linkage, Trade Fair Advertising, Publicity and Other Marketing Activities.








