About Direct-to-mobile (D2M) technology:
- The science behind D2M is similar to that of an FM radio, where a receiver within the device can tap into different radio frequencies.
- This new-age technology is a combination of broadband and broadcast that uses mobile phones to capture territorial digital TV signals.
- Using D2M, multimedia content, including live TV matches, can be streamed to phones directly without using the internet.
- D2M can ensure-
- Emergency alerts are delivered directly, reliably and without dependence on internet/cellular networks.
- Disaster Management audio content is delivered directly and authentically in a targeted manner.
- With D2M, governments can broadcast citizen-centric information.
- This approach benefits consumers by reducing their reliance on internet data consumption for staying informed and entertained.
- Challenges involved
- It is still in the development stage.
- The biggest challenge in front of the government is to bring different stakeholders, including telecommunications, on board in launching D2M tech on a wide scale.
