Ministry of Environment launched the “Harit Diwali-Swasth Diwali” campaign to celebrate Diwali in an eco-friendly manner.
About:
Background: This campaign was initiated in 2017-18 in northern India wherein large number of school children were advised to celebrate Diwali in an eco-friendly manner by taking pledge to minimize bursting of crackers and gifting plant sapling to their relatives and friends along with sweets.
Impact: The above campaign was extremely successful and the air quality had not deteriorated post Diwali in 2017 unlike what was experienced in 2016.
Changes this year:
On the above lines, the Ministry has initiated the similar campaign, but this year the campaign has been extended Pan-India.
The “Harit Diwali-Swasth Diwali” campaign is now merged with “Green Good Deed” movement that has been initiated as a social mobilization for conservation and protection of environment.
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