Chacha Chaudhary was declared as the mascot of the Namami Gange Programme at the 37th Executive Committee meeting of the National Mission for Clean Ganga (NMCG).
About:
NMCG has tied-up with Diamond Toons to develop and distribute comics, e-comics and animated videos.
The content will be designed with the objective of bringing about behavioral change amongst children towards Ganga and other rivers.
The total estimated budget for the project is Rs. 2.26 Cr.
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