SAKSHAM

About:

• ‘SAKSHAM’s idea is to convince consumers to switch to cleaner fuels and bring in behavioural change to use fossil fuel intelligently.
  
  
• The campaign will also spread awareness about 7 key drivers that Prime Minister Narendra Modi recently mentioned, saying that collectively these would help India move towards cleaner energy.
  
  
• The key drivers include
  • moving towards a gas-based economy,
    
    
  • cleaner use of fossil fuels,
    
    
  • greater reliance on domestic sources to drive bio-fuels,
    
    
  • achieving renewable targets with the set deadlines,
    
    
  • increased use of electric vehicles to decarbonize mobility,
    
    
  • increased use of cleaner fuels like Hydrogen, and
    
    
  • digital innovation across all energy systems.