What is the ‘Goa Roadmap for Tourism’?

Sept. 11, 2023

In a unanimous decision, G20 leaders recently endorsed the significance of the ‘Goa Roadmap for Tourism’ as a path towards achieving sustainable development goals (SDGs).

About ‘Goa Roadmap for Tourism’:

  • The ‘Goa Roadmap’, an outcome of India’s G20 Tourism Track, is a blueprint for sustainable global tourism.
  • It is aligned with the theme of India’s G20 Presidency and underscores the role of tourism in society, the economy, and environmental efforts.
  • The roadmap focuses on five interconnected priorities. They are,
    • green tourism;
    • digitisation;
    • destination management;
    • skills development;
    • support for tourism micro, small, and medium-sized enterprises (MSMEs);
  • These priorities have been endorsed by all G20 countries, emphasising their commitment to achieving sustainable, resilient, and inclusive tourism.
  • India’s vision of ‘Travel for LiFE’ (Lifestyle for Environment) has been incorporated into the Goa roadmap.

G20 Tourism and SDG Dashboard:

  • It was launched by the Union Ministry of Tourism in collaboration with the United Nations World Tourism Organisation (UNWTO).
  • The dashboard will serve as a global repository, showcasing the best practices and case studies of sustainable tourism practices and policies from G20 nations.

 Key Facts about Mission LiFE (Lifestyle for Environment):

  • Mission LiFE, or Lifestyle for Environment, is an India-led global mass movement to nudge individual and community action to protect and preserve the environment.
  • It was launched by the Indian Prime Minister at the 26th UN Climate Change Conference of the Parties (COP26) in Glasgow in November 2021.
  • The program hopes to “mobilise one billion Indians as well as people in other countriesto become individuals who practice sustainable lifestyles.
  • It makes the fight against climate change democratic, in which everyone can contribute with their respective capacities.
  • It emboldens the spirit of the P3 model, e., Pro Planet People.
  • It functions on the basic principles of ‘Lifestyle of the planet, for theplanet,t and by the planet’.
  • It aims tofollowing a three-pronged strategy for changing people's collective approach towards sustainability,
    • nudging individuals to practice simple yet effective environment-friendly actions in their daily lives (demand)
    • enabling industries and markets to respond swiftly to the changing demand (supply)
    • to influence government and industrial policy to support both sustainable consumption and production.

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