What is White Revolution 2.0?

Sept. 20, 2024

The Union Home Minister and Minister of Cooperation recently launched the standard operating procedure for ‘White Revolution 2.0’, stating that milk dairies will aid empowerment of women and the fight against malnutrition.

About White Revolution 2.0:

  • It is a comprehensive initiative aimed at empowering women farmers and creating job opportunities.
  • The programme focuses on four key areas:
    • Empowering women farmers
    • Enhancing local milk production
    • Strengthening dairy infrastructure
    • Boosting dairy exports.
  • Under White Revolution 2.0, the government aims to increase milk procurement by dairy cooperative societies by 50 percent over the next five years by providing market access to dairy farmers in uncovered villages/panchayats and increasing the share of the organized sector in milk procurement.
  • The plan involves setting up and strengthening 100,000 new and existing district cooperative societies, multi-purpose district cooperative societies, and multi-purpose Primary Agricultural Credit Societies (M-PACS), which will be linked to milk routes with necessary infrastructure.
  • Providing enabling infrastructureg. AMCU (Automatic Milk Collection Unit), DPMCU (Data Processing Milk Collection Units), testing equipment, Bulk Milk Coolers, etc., will be the key component of the initiative for carrying out dairy activities.
  • Initially, the National Dairy Development Board (NDDB) will fund the initiative from its own resources, providing Rs 40,000 per M-PACS to 1,000 M-PACS.
  • Future funding is expected from the proposed National Programme for Dairy Development 2.0 scheme of the department animal husbandry and dairying (DAHD).